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Customer satisfaction appears in the first paragraph of the NEC Group Charter of Corporate Behavior. NEC expects all group members actions to revolve around the customers.
With 1,500 quality promoters taking the lead in Japan and overseas, respective worksites do various things to attain higher customer satisfaction.
In addition to organizational-level efforts, work by individual corporate members is also important in order to achieve higher CS. Having quality promoters in the center, all corporate members must focus on the customers and think about what they can do to enhance CS.
So organizational-level efforts by our quality promoters and improvement efforts by individual workers on site are the two major driving forces behind NEC's CS enhancement activities.
The main roles of quality promoters are as follows.
To further enhance customer satisfaction, quality promoters follow a systematic approach from a broad perspective. Even though we carefully listen to customers to create products and services that exceed customer expectations, if costs increase too much, such efforts cannot last for a prolonged period . So, to attain customer satisfaction while increasing efficiency and maximizing productivity, quality promoters stress activities suitable for the situation at each worksite and support the system to enhance CS throughout the entire product and service process--from planning, designing, and production to delivery.
